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April 14, 2005

Starbucks Brewing Up Loyalty Patent

theodp writes "Looks like Microsoft and Amazon may have some competition in the worst-Seattle-patent-ever contest. Starbucks makes its USPTO debut today with two patent applications for Creating Customer Loyalty, which covers the awarding of free coffee mugs, and the Dual Card, a combination credit and stored value card."

Posted by dymaxion at April 14, 2005 11:45 PM



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